Odele Beauty came to us with something almost as extraordinary as waking up on a fantastic hair day — “Get Along With Your Hair.” An authentic, warm, and relatable campaign platform exploring our tangled relationship with our locks.

Following an awareness campaign, our task was to extend the platform to highlight the benefits of their clean, salon-grade hair care products for everyone. Whether you’re working on smoothing things over with frizz or embracing the twists and turns with curls, Odele is here to help you come clean with your hair.